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Ausrine Stundyte as Cio-Cio-San, Elizabeth Janes as Butterfly’s child and Sarah Larsen as Suzuki in Seattle Opera's production of Puccini's Madama Butterfly. Photo by Elise Bakketun.
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Press Releases & Season Announcements
Would you like your press releases and announcements featured on the OPERA America website and in OperaLink? Submit the url to your announcement in the "Submit a Press Release" section. Press releases must be hosted on your own site or through a third-party site like Google Docs or PitchEngine. Please contact Patricia K. Johnson at PKJohnson@operaamerica.org with questions.
Please send all season announcements to Alexa B. Antopol (EAntopol@operaamerica.org), Reference & Research Librarian.
Finance/General Operations Headlines
Survival Economics: Small Opera Companies Drive Change
Molly ColinSan Francisco Classical Voice
Welcome to the world of small opera companies, where rising costs and diminished private and public support require a constant shifting of gears to stay viable. Some companies are reinventing themselves with complex business models. Others are sharing productions as a way to trim costs and increase production values. No matter what model these companies choose, however, they’re all chasing funds to sustain themselves.
Is An MFA The New MBA?
Steven TepperFast Company
Organizations far and wide — perhaps even yours — will compete intensely for workers who are adaptable, resourceful, and can quickly learn and apply new skills to a variety of challenges. Where can you find such workers? One answer runs counter to much conventional wisdom: Ask an artist.
Will Women Billionaires Make Better Philanthropists?
Anya KamenetzFastCoExist.com
The phenomenon of women being personally responsible for giving away billions is really new. Currently women hold almost three-fourths of all jobs, and almost half of all CEO positions, in the nonprofit sector. But they are much more underrepresented at the board and executive level at the really big large charities, the ones with more than $25 million in the bank.
3 Inventory Must-Dos to Improve Dynamic Pricing
Rick LesterTRG Arts
Three fundamentals of revenue management will make or break your prices—dynamic or otherwise. 
Just about everything you'll want to know about Beethoven's 9th on your iPad
Mel MartinTuaw.com
Beethoven's 9th Symphony (free plus in-app purchases) is an epic iPad app that lets you explore one of the greatest symphonies ever written in a unique, compelling way. Classical music lovers will definitely want to check it out.
Milan's famed La Scala theater scales back on opera productions in response to crisis
APAssociated Press
La Scala's manager says the 2013-14 season will have three fewer operas than usual due to the economic crisis.
How to Entice People to Buy Symphony Tickets
Tom JacobsPacific Standard
Met Opera Dismantles Its Ballet in Buyouts
Allan KozinnThe New York Times
The Metropolitan Opera has decided to disband its resident ballet company, whose roots date back to the opera’s founding in 1883. The 8 remaining dancers of the Metropolitan Opera Ballet, down from 16 in 2011, have accepted buyout packages and left the company, their union confirmed.
English National Opera launches 'secret seats' and Monty Python director to beat funding fears
Hannah FurnessThe Telegraph (U.K.)
The English National Opera is to launch a new seat “lottery” scheme in an effort to draw bigger audiences, with visitors paying £20 for a ticket without knowing where they will end up sitting.
OPERA America Program to Aid 13 Companies
Allan KozzinnArtsBeat (The New York Times)
Thirteen opera companies across the United States will share $300,000 in grants awarded by OPERA America in the first year of its new Building Opera Audiences program. The grants, which range from $7,500 to $30,000, are for programs meant to increase first-time opera attendance, and to increase return visits.
Opera Grand Rapids executive director announces resignation from company
Jeffrey KaczmarczykMichigan Live LLC
Opera Grand Rapids executive director Michael Havlicek is leaving the company at the end of the season. Opera Grand Rapids has named Tom Wesholski to serve as interim executive director while the company begins a search for a new director.
Why Not Have City Opera Go Home to City Center?
Anthony TommasiniThe New York Times
Last spring, reflecting on the completion of New York City Opera’s first season as an itinerant company bringing productions to the people in theaters throughout the city, George Steel, its general and artistic director, defended his decision to abandon Lincoln Center and argued that things were going well.
Theater's Expiring Subscription Model
Terry TeachoutThe Wall Street Journal
"I'm in the ticket-selling business. If I don't sell tickets, we shut down. We used to do it by selling subscriptions. That gave us money up front, and it also made it easier for me to do serious work, because people were buying a five-show package, and they trusted me to give them a well-chosen, wide-ranging package each year. We'd do a comedy, a new play or two, a classical revival, maybe a couple of modern classics. August Wilson, Tennessee Williams, that kind of thing. Sometimes they didn't like all five. Maybe they never did. But they still went home feeling like they'd gotten a balanced diet, they'd done their duty to theater. And that used to matter to people. It really did. They thought that seeing good shows made you a better person."
Atlanta Opera Appoints Tomer Zvulun as General & Artistic Director
Staffbroadwayworld.com
Beginning June 1, 2013, Tomer Zvulun will become the Atlanta Opera's new general and artistic director. At only 37 years old, Zvulun is hailed as a rising star in the opera industry, and has earned consistent praise for his creative vision and work in prestigious opera houses worldwide, including The Metropolitan Opera, and the opera companies of Seattle, Cleveland, Dallas, Cincinnati, Buenos Aires, Wolf Trap and more. Zvulun, an Israeli native, will manage both the artistic and administrative aspects of The Atlanta Opera.
Christoph Waltz reportedly to make opera directorial debut
David NgLos Angeles Times
It looks like Christoph Waltz, who won his second Academy Award in February for Django Unchained,will be taking a career detour into the world of opera later this year.
BBC Proms 2013 announced
StaffGramophone
The BBC Proms has unveiled its programme for this summer’s season. The announcement confirms details of the already-anticipated Ring Cycle from Daniel Barenboim and the Staatskapelle Berlin, with soloists including Nina Stemme and Bryn Terfel. Other events marking the 200th anniversary of Wagner’s birth include Tristan and Isolde with the BBC Symphony Orchestra under Semyon Bychkov, Tannhäuser with the BBC Scottish Symphony Orchestra and Donald Runnicles, and Parsifal with the Hallé under Sir Mark Elder. Marin Alsop will conduct the Last Night, becoming the first female conductor to do so.
Syracuse Opera's artistic director Cathy Wolff departs after almost 17 years
Melinda JohnsonSyracuse.com
Cathy Wolff, general and artistic director of Syracuse Opera, is leaving her position after almost 17 years. Wolff announced her departure in an email. She wrote: “The leadership of the board has decided to take the company in a different direction from what I envisioned, and I have decided to close this chapter of my life, effective immediately.”
What if an Arts Organization was a MOOC?
Douglas McLennanDiacritical
That’s “Massive Open Online Course” and they’re everywhere right now. Some of the most prestigious universities are creating courses online and attracting tens of thousands of students.
Obama's arts budget plan goes beyond restoring 'sequester' cuts
Mike BoehmCulture Monster (Los Angeles Times)
President Obama’s budget proposal for the coming fiscal year would boost federal arts spending 10%  above where it stands at the moment, lifting it to $1.58 billion for the 2013-14 budget year that begins Oct. 1 and more than compensating for cuts from the "budget sequestration" bill that went into effect last month.
Opera Colorado announces 2014 slimmed-down season
Claudia CarboneExaminer.com
Opera Colorado has announced that its 2014 season will include only two productions: Rigoletto by Giuseppe Verdi and Carmen by Georges Bizet. In January of this year, the company announced a reorganization with a $1.2 million fundraising campaign that pared its offerings to two productions instead of the usual three per season. The "Stories that Sing" campaign has raised more than $1.3 million thus far, and donations are being accepted at operacolorado.org/support.
Opera In 3D Hopes To Attract New Generation
Lucy CotterSky News
An opera staged at The Barbican in London and written by author David Mitchell is using 3D technology to give audiences a multi-layered experience.
Small NYC Opera Companies Band Together in New Alliance
Naomi LewinOperavore (WQXR)
The New York Opera Alliance wants to help independent companies and producers share marketing, fundraising, costumes and other resources. Nineteen companies have signed up so far, from veteran groups like the Bronx Opera Company to newcomers such as On Site Opera.
Opera House calls in a principal partner
Tim DouglasThe Australian
The Sydney Opera House has taken on a principal partner for the first time in its 40-year history as it positions itself to undertake renovations worth up to $1 billion during the next decade.
Tapestry Opera delays production, faces budget crunch
Trish Crawford Toronto Star
Tapestry, which has been providing new operas for 34 years, is facing a budget crunch. The Toronto-based opera company announced Tuesday that the upcoming production of Shelter, which was to open in Toronto in June 2013, will be delayed until 2014. Tapestry will instead launch a $100,000 fundraising campaign with an “Opera Unites Us” theme.
New leader of Sacramento philharmonic/opera alliance to bring European viewpoint
Edward OrtizThe Sacramento Bee
A native New Yorker with extensive experience staging opera, symphonic music and other art forms has been picked to lead the soon-to-be merged organizations of the Sacramento Philharmonic and Sacramento Opera.

Read more here: http://www.sacbee.com/2013/04/07/5322392/new-leader-of-sacramento-philharmonicopera.html#storylink=cpy#storylink=cpy
Raymonds give Palm Beach Opera $50,000 challenge grant
Jan SjostromPalm Beach Daily News

By now, most audience members know that ticket revenues fall far short of the cost of supporting an opera company. In Palm Beach Opera’s case, its $1.2 million in ticket sales cover less than a third of its $3.8 million annual operating budget. That’s why Palm Beach residents Beverlee and John Raymond have given the company a $50,000 challenge grant to encourage fans to not only buy tickets, but also donate. Each contribution will be matched up to $50,000.

Bass, Tenor, Alto, Sombrero
Jennifer MaloneyThe Wall Street Journal
As opera companies and symphony orchestras across the country confront financial crises, Houston's main company is undergoing a surprising resurgence. The Houston Grand Opera is commissioning new works that tap into city's growing Hispanic community. Its most ambitious commission to date, "Cruzar la Cara de la Luna," or "To Cross the Face of the Moon," is the world's first mariachi opera, the company says.
Opera Carolina uses more tech in 'The Pearl Fishers'
Michael J. Solendercharlotteobserver.com
Opera Carolina walks a fine line – The Magic Flute projection sets were too much for some patrons, so The Pearl Fishers opening Saturday promises balance.
And the nominees for this award which is sponsored by . . .
Ken DavenportThe Producer's Perspective
The Olivier Awards (London’s Tonys) announced their nominations last week. If you didn’t catch them, click here to see the complete list. And then let me know if you noticed anything ... ummmmm ... interesting.
Municipal Art Society Challenges Architects for New Penn Station Vision
Robin PogrebinArtsBeat (The New York Times)
In a way, it’s every architect’s dream – to re-envision Penn Station and Madison Square Garden in New York. The Municipal Art Society of New York is giving four design firms that chance with a challenge to be announced Thursday.
Arts Hub for All May Work for None
Anthony TommasiniThe New York Times
The visionary architect Frank Gehry remains committed to designing the performing arts center at the site of the former World Trade Center. But what exactly has Mr. Gehry been asked to design? What is it for? Which institutions, ensembles or companies will perform in the complex? Who will be its artistic leader?
Arizona Opera opens new location in central Phoenix near Phoenix Art Museum
Ramona RadanDowntown Devil
After a year and a half of construction, the Arizona Opera opened a new 28,000 square-foot opera center in central Phoenix March 25
Juggling the craft of cultural leadership
Matthew WestwoodThe Australian

One senior arts professional said recently she could easily work 15 to 18 hours every day: mornings that start with breakfast board meetings, evenings that end with networking at after-show drinks. No one could question the commitment of people who make their livelihood in the arts. You just wouldn't do it for the pay alone.

Yet the responsibilities are great. The chief executive of Big Corp has to deal with shareholders, staff and customers. Arts managers have a fraction of a corporation's turnover yet have many stakeholders: often three levels of government, multiple donors and sponsors. The level of stakeholder servicing can seem grossly disproportionate to the sums involved.

How the San Francisco Symphony Musicians and Management Struck a Deal
KQED News StaffKQED
San Francisco Symphony musicians and management were very nearly singing an "Ode to Joy" on Monday after reaching an agreement to resume concerts.
Minnesota Orchestra lockout hits six months
Graydon RoyceThe Star Tribune

With no formal talks on the horizon, the remainder of the Minnesota Orchestra’s 2012-13 season almost certainly will be canceled. The opening of a renovated Orchestra Hall in July could be another victim of a bitter fight that has cost millions in economic activity and frustrated music fans. The labor dispute that has silenced the orchestra will hit the six-month mark Monday, making it the most protracted among top 10 U.S. orchestras in decades.

SF Symphony, union reach tentative labor pact
Joshua KosmanSF Gate
Striking members of the San Francisco Symphony reached a tentative agreement Sunday afternoon with the orchestra management on a 26-month contract. Assuming the deal is ratified this week by union members and the Symphony board, it paves the way for concerts to resume in Davies Symphony Hall as early as Tuesday morning.
Experience The Verona Opera For Free With Topflight
Staffthecorknews.ie
No trip to Lake Garda is complete without a visit to the Verona Opera and this year you could get your tickets for free if you book with Topflight. To celebrate the Centennial Festival of the Verona Opera, Topflight are giving away free tickets to some of Giuseppe Verdi’s most well known operatic performances including ‘Aida’ when booking a holiday to Lake Garda this August.
Judge closes Philadelphia Orchestra bankruptcy case
Peter DobrinPhiladelphia Inquirer
The Philadelphia Orchestra exited bankruptcy in July. But in the months since, the orchestra has been settling up debts and taking care of other administrative matters, and has been responsible for filing a certain amount of paperwork with U.S. Bankruptcy Court.
Houston Grand Opera Receives $1 Million Endowment Gift
BWW News Deskbroadwayworld.com
Houston Grand Opera announced a gift in the amount of $1 million from Dr. Ernest C. and Sarah Butler of Austin, Texas. The gift will endow The Sarah and Ernest Butler Concertmaster Chair of the HGO Orchestra.

Read more about Houston Grand Opera Receives $1 Million Endowment Gift by houston.broadwayworld.com

Houston Grand Opera announced a gift in the amount of $1 million from Dr. Ernest C. and Sarah Butler of Austin, Texas. The gift will endow The Sarah and Ernest Butler Concertmaster Chair of the HGO Orchestra.

Read more about Houston Grand Opera Receives $1 Million Endowment Gift by houston.broadwayworld.com

Nobody really cares about your brand
Tom DenariAd Age
You may spend most of your waking hours thinking about your brand and its category, as well as the facts and figures that make your product superior to the competitors, but your target audience really couldn't pay less attention.
Deconstructing PIFA
Emily GuendelsbergerPhiladelphia City Paper
In the many, many studies done on the impact of the growth of the arts and culture in Philadelphia over the past decade, the word “ecosystem” is often used to describe all of the city’s galleries, audiences, artists, foundations and anything else involved with how art is produced and consumed. It’s a term that unfortunately evokes the image of a theater full of frogs and flies watching Shakespeare. If you extend the silly metaphor, though, there’s at least one useful image: Philly’s arts ecosystem is a bit like a pond where fish of all shapes and sizes are at an all-time high, but the water level keeps falling more and more each year. 
In the wake of mounting debt, the Nashville Symphony attempts to restructure its finances and its programming
John PitcherNashville Scene

Nashvillians will be hearing less of Gustav Mahler and more of Amy Grant, Vince Gill and Kenny Loggins next season at the Schermerhorn Symphony Center. That's because the Nashville Symphony Orchestra is overhauling its schedule and programming for the 2013-14 season, placing a greater emphasis on pops concerts while eliminating seven of its 14 Thursday-night classical performances.

"Attendance for our classical concerts on Thursdays was much lighter than we had hoped," says Alan Valentine, the NSO's president and CEO. "People who go to our pops series are entertainment buyers who are attracted to the hall for different reasons, and we think those concerts can be more profitable. The bottom line is we need to bring in a lot more revenue to support the hall."

Solving the Symphony Crisis
StaffMusic Think Tank
Both the musicians and the management of our major orchestras are overpaid. They have failed to adapt to a changing market. Over the past 30 years they have demanded higher and higher paychecks while ticket sales and recording revenues have continued to drop dramatically. There is no business in the world that can sustain a negative revenue model like that.
Legislative Auditor to examine MN Orchestra
Euan KerrMinnesota Public Radio
Legislative auditor Jim Nobles says he will examine the use of state funds by the Minnesota Orchestra. A group of 100 state legislators requested the audit March 7 amid concern about the impact of the ongoing lockout of musicians by management. Nobles said the orchestra has received state money from several sources.
The Epic Ups and Downs of Peter Gelb
Chip BrownThe New York Times Magazine
Most mornings Peter Gelb, the 59-year-old general manager of the world’s most prominent opera company, rises between 4 a.m. and 5 a.m. The elegant Upper West Side duplex he shares with his wife is four blocks from Lincoln Center. He puts on a bathrobe and pads downstairs to the kitchen, where he turns on his La Pavoni espresso machine with the hand-levered piston that allows him to feel, amid all he can’t control at the Metropolitan Opera, that he can at least control the quality of his coffee. He fixes a skim-milk cappuccino with two shots of espresso, eats a banana and then sits down in his home office, where the walls are decorated with autographed scores by Verdi, Puccini and Shostakovich and the shelves are filled with hundreds of CDs, including some by his great-uncle, the renowned violinist Jascha Heifetz. Gelb himself has no particular musical gift, but his ability to remain alert while attending 280 or so opera performances and rehearsals a year on apparently very little sleep qualifies him as a virtuoso of some sort.
Flexible working: why the arts and culture sector doesn't get it yet
Claire HodgsonThe Guardian (U.K.)

Culture jobs are advertised as either full-time or part-time, but rarely as flexible. We define "work" in terms of hours and days worked rather than tasks completed. Even in senior positions, there is often a contractual reference to hours per week and weeks per year. What would happen if we didn't measure jobs in terms of days worked but in terms of tasks completed?

What would happen if we gave people completely free reign to deliver those tasks in a location and time of their choosing?

Charity Tax Data Are Too Valuable Not to Have in Digital Form
Cinthia Schuman OttingerThe Chronicle of Philanthropy

This winter’s flu epidemic would be stronger and deadlier than ever before, the Centers for Disease Control warned Americans months ago. Armed with this knowledge, older Americans, people with small children, and others at increased risk moved quickly to get flu shots.

What would happen if nonprofits were hit by an epidemic? Suppose they faced an acute shortage of volunteers or record nonprofit layoffs. Or what if nonprofit revenues took an unexpected dive? Would nonprofits have at the ready the knowledge they need to take precautions against such an epidemic?

Sarasota Opera pulls the plug on American opera series
Lawrence A. JohnsonThe Classical Review
Launched with great fanfare in 2011, Sarasota Opera is pulling the plug on its American Classics Series after just three years.
A Success in HD, but at What Cost?
Anthony TommasiniThe New York Times
Peter Gelb, the general manager of the Metropolitan Opera, now says that it was not the most fortunate choice of words when he recently attributed a decline in attendance at the house to the “cannibalization” of the audience by the company’s high-definition broadcasts.
Opera Lyra’s back with two full operas next season
Peter RobbOttawa Citizen
Good news for lovers of opera in Ottawa. After battling through some financial difficulties, Opera Lyra has announced a new season with two fully staged performances —­ Bizet’s Carmen and Madama Butterfly by Puccini. And, as an added bonus, the troupe will perform for families and students Gilbert and Sullivan’s Pirates of Penzance in the Arts Court Theatre.

Spring 2013 Magazine Issue
  • Letter from the President/CEO
  • Of One: The Quest for Asian Fusion in the Opera House
  • Vancouver: Where Nature Nurtures Art
  • Inheriting the Wind
  • My First Time
Contact Us
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From Airport:
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From Penn Station/Madison Square Garden:
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From Grand Central Station:
Take the Train to the 42nd/Times Square station and transfer to the Train.
Take the Train to the 28th Street stop and walk north on 7th Avenue.
The building is on the same block as the train stop.

From 42nd Street/Times Square:
Take the Train to the 28th Street stop and walk north on 7th Avenue.
The building is on the same block as the train stop.

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